Freemium Isn’t Free! Free Mobile Games Generated a Whopping $61 Billion in 2018

The 2018 end-of-year report by Nielsen-owned gaming research company SuperData has revealed that so-called freemium games – games that are free to play but typically enable microtransactions for users to purchase upgrades and gizmos – are dominating the entertainment market, generating a massive $ 88 billion in the past year. Unsurprisingly this segment also known as … Continued

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